Jeffrey Char is a serial entrepreneur and investor focusing on sustainable energy systems. He is Founder & CEO at SOGO Energy, a company using renewable energy to power infrastructure like irrigation for rural communities in Asia, and Founder & Director at TRENDE, an online renewable energy retailer accelerating the widespread adoption of solar power in Japan. He is also Founder & CEO of J-Seed Ventures, Inc. Jeff serves on the boards of Nesma Company, a Saudi Arabian holding company involved in construction, telecommunications, water, and renewable energy, and Equatorial Power, a de-centralized integrated infrastructure company, focusing on renewable energy and access to services in rural Africa. He also advises several companies including Idemitsu, a leading Japanese energy company, on new business development. He is also a professor teaching about entrepreneurship and venture financing at IE Business School in Spain, Doshisha Business School in Japan, Sasin School of Management in Thailand, and National University of Management in Cambodia. Previously, he was Director of Corporate Venture Capital and a member of the Innovation Task Force at Tokyo Electric Power Company (TSE: 9501). He also founded, built, and sold several successful ventures including Sozon, an online marketing company sold to ValueCommerce (TSE Mothers: 2491), Solis, a domain registrar sold to GMO Internet (TSE: 9449), SSK Technology, an electronics component company sold to Suzuki Manufacturing, and Pario Software, a network security company sold to Lucent Technologies (NYSE: NOK). Prior to becoming an entrepreneur Jeff was a corporate attorney in Silicon Valley and securities research analyst in Tokyo. He studied economics at Sophia University in Tokyo and law at the University of California, Berkeley, and Harvard Law School.